BREATHE INFINITY FRESHNESS By RINORF
The idea was to magnify the effect of the nasal spray and show its efficiency as for making breathing easier, with a big blast of lasting freshness. The idea is immediately expressed on the visuals: mint leaves mustache and lime slice piercings are proofs that the product effect won’t leave you for a while! The choice of macro photography was motivated by the idea of showing more details and focus on the product’s action area (the nose).
BRAND : RINORF
ART DIRECTION / CREATIVE DESIGNER : Hichem kherbachi
COPYWRITER : Karim moulai
![](https://cdn.myportfolio.com/d67ca2244065bcc50538522e838cd250/e072d95a-460b-4790-b152-d4a491855d8b_rw_1920.jpg?h=411104866058991814ec5d8df996ad0a)
![](https://cdn.myportfolio.com/d67ca2244065bcc50538522e838cd250/6b69d9f0-41b0-4e31-a72a-1d544706e4e5_rw_1920.jpg?h=01de60a65930fecda2caa9096e9eedde)
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